Wednesday 10 April 2013

Self Employed Individuals Discover Benefits of SMS Text Marketing

There are a great number of possibilities for an individual business owner to take advantage of SMS text marketing. As we are climbing out of a tough economy, many people are finding their way by going into business for themselves. Small businesses are popping all over the place, and text message marketing is a great fit for those self-starters. Now that SMS text marketing is more affordable than ever before, individuals are enjoying applying the technology and getting creative with their approach.

Take the example of a fitness professional. A personal trainer is a highly rewarding career, as long as the individual manages their business properly using the most effective techniques possible. Even though personal trainers see their best results with one-on-one interactions, text marketing can be strategically separated to work well. Create a list for the clients you see on Mondays and Wednesdays, and create a different list for the clients you see on weekends. Although training is a personal progression, chances are creating lists based on time blocks may place your clients together who are at a similar pace.

Give your clients assignments, or homework. If you are a personal trainer, provide your clients with that incentive they need on their off day to still hit the gym. Staying in shape is a daily commitment, so keep your clients in the best shape possible by using SMS text marketing to reach out regularly for reminders and motivation. This also works effectively with diet advice, and can be a great tool for nutritionists or dieticians also. Provide recipe advice, ingredient swaps, and dining out pointers.

If you teach a class, this can work very well. Back to the fitness trainer sample, for fitness training classes – take a vote on which body parts should be the class focus, or should more weight options be available. This works for other occupations as well, like a dance instructor can take a vote about the type of music – or a music teacher can conduct a poll over which song to work on. Creating a more democratic and connected group, allows for a more motivating class environment.

If you can’t think of anything, simply send a quote or a message of inspiration. Your students or clients will know you are thinking of them, and they will be excited about the next time they meet with you. These techniques work well for so many different industries: Dog trainer, art teacher, cooking class instructor or even a group leader – such as a runner’s club. Individuals who work for themselves are able to see fantastic results using SMS text marketing for whatever it is they do – the marketing method is certainly not reserved for big businesses any longer.

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